Siong Chin

OVERVIEW

Roam Mobility is a startup company specialising in affordable roaming rates for International travelers. The key brand values are service reliability and affordability. Apart from these qualities, the logo had to portray the idea of international mobile roaming. The repeated circular shapes mimic the globe, yet are coloured to denote the idea of service signal. These references permeate all aspects of the project, from the logo to secondary iconic graphics including the one shown above.